I was interested to read an article by buffer CEO Joel Gascoigne, where he published the company’s financials for January.
I’ve been a buffer user for years — I signed up the year it was released — and it’s always been impressive just how much they share through their blog. I think that’s what has made following their founders, Joel and Leo, and reading their updates so interesting to me over the last few years. I’m always interested in the intricacies of how businesses work, and in particular to see how an exploding start-up like buffer has performed financially. From a curiosity standpoint, I love knowing just how much money they’re making.