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Friday linkz – 6 March 2015

Here’s what’s I’ve been reading this week.

Have a pick through and go into the weekend better informed!

Instagram introduces carousel ads for brands
http://blog.business.instagram.com/post/112707530471/carousel-ads
For anyone who has struggled to make Instagram’s current ad unit (effectively a static MREC) relevant to users, the introduction of a carousel and hyperlinking capabilities are a welcome update.

Twitter CFO says a Facebook-style filtered feed is coming, whether you like it or not
https://gigaom.com/2014/09/04/twitter-cfo-says-a-facebook-style-filtered-feed-is-coming-whether-you-like-it-or-not/
With all the talk about the decline of Facebook organic reach, let’s not forget that Twitter basically confirmed late last year that they’ll be implementing a similar style of news feed algorithm.

Dead people no longer add to your Facebook Page’s like count
https://www.facebook.com/business/news/page-likes-update-apac
Thousands of company Facebook pages will likely see a small dip in their Like counts as Facebook announces they’ll be removing Likes that have been contributed by deactivated and memorialised accounts.

HTTP/2 coming to browsers within weeks
http://arstechnica.com/information-technology/2015/02/http2-finished-coming-to-browsers-within-weeks/
A pretty tech-heavy article but one that affects the entire internet. Essentially (and bear in mind this is my own analogy), if HTTP was a single lane ‘data’ highway, faster cars needed to wait behind slower trucks as they travelled to their destination. HTTP/2 is like a multi-lane highway, with dedicated bus lanes and fast lanes. In simpler terms, the shift to HTTP/2 will make Buzzfeed load faster. Yay!

The inventor or Keurig coffee pods regrets inventing them
http://www.theatlantic.com/health/archive/2015/03/the-abominable-k-cup-coffee-pod-environment-problem/386501/
A pretty damning analysis of the non-recyclable, non-biodegradable product used by almost 1 in 3 American households.

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